Marketing and Social Media (FHW)

FHW commissioned Jo Comino (Borderlines Film Festival) to deliver a scoping study of current marketing methods and frequency of programming cycles amongst a range of independent cinema exhibitors in Wales. The aim was to put in place a marketing strategy for FHW to maximise the impact of nationwide seasons and to afford practical advice, resources and information to members as they carry out their regular screening programmes.

Download the Executive Summary here

Request the report in full by contacting us here. 


Heather Maitland audience development and research logo

‘Ten Top Tips’ taken from Heather’s specialist film marketing training and networking sessions funded by ACW as part of a Sinemau Cymru initiative that took place at Chapter (Cardiff) and Clwyd Theatr Cymru (Mold) in September, 2014.

Find out more about Heather here.

Download Heather’s ‘top tips’ here