Sustainability Seminars 2017 (Moviola)
Moviola is a nationwide community cinema organisation with many members in Wales. In July 2017 they ran six Sustainability Seminars across the UK, with the aim to collect experiences and ideas to inform a Sustainability Action Plan and a ‘Good Practice in the Moviola Family Guide’ to distribute across their network.
Film Hub Wales supported a seminar in Wales at Llanfair Kilgeddin Village Hall. Here are Moviola’s Phill Walkley highlights from the seminars:
“Headline figures can disguise a wide variation in the performance of venues – an average of 51 people per show. One fascinating finding is that there is no correlation between the size of a community and the size of audience attracted by its community cinema. A wide range of other critical success factors are in play.”
“The main aim of the seminars was to compile a Sustainability Action Plan that could be used by individual venues to build their audiences and hence their long term sustainability. The success of this would have a knock-on effect in Moviola’s relationship with film distributors. The smaller distributors themselves have issues of sustainability. Thus sustainability has a much greater reach in its importance than just the simple issue of numbers at shows.”
“Sustainability can be broken down into three categories: Finance, Human Resources, and Audience and Film Industry”.
Representatives from community cinemas in Radyr, Llanfair Kilgeddin, Llancarfan, Penallt, Usk, Cowbridge a The Narth were in attendance. The day was rated 5* for usefulness.
To read the findings click on the links below or contact Moviola:
Strengths Of Community Cinema
Issues Facing Community Cinemas
46 Ways To Improve Your Community Cinema