Dementia Awareness: World Alzheimer’s Month 2017



World Alzheimer’s Month screenings in 2017 took place alongside the wider Film Hub Wales Dementia Awareness Project. All activities are delivered as part of the BFI’s FAN Inclusive Cinema Strategy.

In September 2017 and beyond, cinemas across the country, working with BFI FAN, led by Film Hub Wales, supported World Alzheimer’s Month 2017 with a series of dementia friendly screenings. Take a look at our infographic below to find out what we got up to. Double click to enlarge.




39 venues across the country took part in World Alzheimer’s Month with 46 screenings of films ranging from classics like ‘Jailhouse Rock’ to new releases like ‘Victoria and Abdul’. Find all the venues on our Twitter List here!

“We had a hugely successful dementia friendly film screening during World Alzheimer’s Month. The audience loved the film, Meet Me In St Louis, and joined in really enthusiastically with the interval sing-along led by Welsh National Opera and supported by Canu Conwy, the staff choir of Conwy County Borough Council. Huge thanks to Film Hub Wales for helping us with funding for this screening and the forthcoming ones in 2017.” – Joann Rae, Theatr Colwyn.

Welsh participating venues for World Alzheimer’s Month and a wider programme of Dementia Friendly screenings and events included:


Image: Ivor James, at the Dementia Friendly screening of ‘Viva Las Vegas’, Memo Arts Centre, Barry. © Jon Pountney



We created a press release to promote the activities, and generated over 17 items of press and broadcast coverage.

Here are some highlights:

Welsh cinemas screen dementia-friendly films to help people reconnect with memories –


Image: A Dementia Friendly screening of ‘The Sound of Music’, Chapter Arts Centre.






On September 22, 2017 Chapter Arts Centre Cardiff organised a day of film, information sessions, awareness raising and more to celebrate World Alzheimer’s Month, which included a dementia-friendly screening of ‘The Sound Of Music’, with a warm-up by Goldies choir and an interval of tea and biscuits. Cecilia McAleavey, 61, from Radyr, attended with her mother and wrote a blog for us about why dementia-friendly screenings are so important. Click here to read.


Image: A Dementia Friendly screening at Theatr Colwyn.






Our Dementia Friendly Screenings Guide launched on Wednesday October 18, 2017, at Hackney Picturehouse.


For further information

For further information on Dementia Awareness

or FAN Inclusive Cinema Strategy click here or

 contact FAN Access Officer Toki Allison: